As an entrepreneur, we all know the importance of getting new clients, as well as maintaining the current ones, too. Getting new clients might not be the easiest task, but it is essential for your business to prosper.

One surefire way to be more visible to your customers is to have a website. This is why some people think that building your website is also the beginning of your online business venture. And if you want new customers or clients to your site, you need to boost your website traffic and you don’t just want anyone coming to your site. You want people that are truly interested in your services and products however boosting the amount of traffic to your website is critical to your success online.

Remember that when you bring in more traffic to your website, you'll get a higher chance of having opportunities to grow your business.

Wondering how you can increase organic traffic on your website? Well, it’s never too late to create a strategy for your business! Here are 6 ideas...

Dreaming of spending more time with family at home while working? Considering becoming a Virtual Assistant? Or are you looking to launch a Virtual Assistant business? In order to excel as a Virtual Assistant, you need to learn how to be time-efficient, highly communicative, and impeccably organized.

The virtual assistant industry has been growing steadily since it has begun. The growth and affordability of technology, and the increase in number of solopreneurs, have created a need for virtual support staff. A virtual support business provides an opportunity to apply your administrative support skills to your home-based business. It’s fast, reliable, and affordable to start, especially if you already have the skills, equipment, and software to do the work.

For those entrepreneurs that want to hire a Virtual Assistant, it is important to find the right virtual assistant softwares to facilitate your virtual environment, protect your time, and get the most out of your investment. R...

Hello 2021! 

Finally, we’re jumping into another new year! Most of us just want to forget 2020 and hope that 2021 will be a year of recovery for everyone.

With that in mind, I bet you've also thought long and hard about your 2021 goals. You might also think that you want to set your goals a lot differently than you did in the past years. Now is the opportunity to take a whole new perspective on how you want to plan for your business and your career in the next 12 months.

If you’ve read my previous blog post, I’ve talked about resolutions for the business. This time around, we're going to talk about goal setting. How are they related? Keep in mind that resolutions are made up of goals. The resolution is the overarching theme or the implied direction you wish to take with your life. Goals, on the other hand, are the activities that fall within the theme or the specific steps you want to take. 

Consider your resolutions as goals to accomplish during 2021. Goal setting is an essential ...

Are you ready for 2021?

As 2020 draws to a close, it's also perfect time to take a new step and set goals for the year ahead. You may have plans to improve your health, attain that dream physique, invest your money, or finally take the travel you've been dreaming of!

A new year is a beginning, and with it comes the motivation to seek out new goals and resolutions, new plans, dreams, and new directions. Entrepreneurs, especially, are not immune to setting these resolutions for their business ventures in the coming year. Having a new year's resolution can also help align your goals, and keep your focus on what projects to do!

The end of the year is a perfect time to reflect on your business' progress over the past year and plan how you want it to develop in the year ahead. Or, if you're planning on starting a business, this is the right time to put those plans into concrete action.

Before we get into it - I know what you're thinking. We just got through an entire year that's so chao...

What is onboarding, and how is it vital in a company?

Onboarding is the process where new hires acquire the necessary tools, knowledge, talents, skills, attitudes and behaviors to become contributing members who make a tangible difference to the organization. You could say it's a lot similar to training a new employee to learn and understand the systems of a company!

Employee onboarding helps new hires physically, mentally, and professionally integrate into the operations and culture of your business. Ensuring that formal training and processes lead to successful onboarding, which in turn can ensure that your company will operate like a well-oiled machine by the time they've successfully assimilated into your business!

But what's the difference between onboarding and orientation? Employee onboarding refers to any action that helps new hires understand how things work in their new work environment, get acquainted with the company culture, and feel welcomed and valued in their team. O...

Any idea of what exactly the runway is? How it is important to your business?

Well, a runway is the phase leading up to your pre-launch content. The intention in this phase is to warm up your audience and build anticipation for the free experience/pre-launch content. It's essentially creating demand for the launch. 

Before you start your pre-launch content, it's a good idea to set goals for your launch, so you know how to measure your outcomes. Remember that attention is a finite resource. In today’s busy online world, everyone has a limited amount of attention for the massive amount of content headed their way. Scaling your business can be as simple as getting more people into your launches and building a stronger relationship with them before you launch — so it’s definitely in your best interest to maximize that attention wisely!

The best part? Having an extra pair of hands to help you is one way to make sure that you have that perfect runway for your business. So, why go through ...

As the coronavirus pandemic strikes the business industries - conferences, business gatherings, and events were canceled and began targeting the social distance to limit the spread of the virus. Everything around us changed, socially, and economically.

This is why more entrepreneurs choose to work from home, and webinars are booming more in popularity (even though it was already fairly common before the pandemic). They're a powerful tool for showcasing thought leadership, and increasing brand visibility.

Thanks to technology, webinar meetings have evolved to become far more efficient than in-person meetings. 

Did you know that webinars seem to rank high on the must-have strategies for modern day marketing?

Here are a few key points on why investing time and resources into a webinar can be great for business:

• A webinar gives you the chance to demonstrate and showcase your brand and product to your targeted live audiences. You can easily engage them, gather their feedback, and ...

Nowadays, the compelling  business environment brings a lot of new challenges and exciting opportunities for entrepreneurs and in order to be relevant, successful and competitive in running any business, you should have a deep understanding about the importance of productivity, efficiency and innovation. 

One of the most exciting times for a small business is when they launch a new product or program.

A product launch is essentially a marketing strategy to showcase and promote their latest product, service, or program. You see it everywhere in social media - businesses will start with a tease, before they slowly announce the product, program, or service, bit by bit up until the launch date.

Some might think it's easy to market a product, but unlike big companies, small businesses rarely have unlimited time and capital for product/program development.

There's a lot of elements to a product launch, mind you - take for example a program launch.

Business owners have to do ensure that...

Ever since the pandemic has begun, work from home has been the new set up. and hiring virtual assistance has seen a large rise in popularity.

Virtual assistants offer a wide array of skills, and they can cater to your needs in ways office-based administrative assistants can’t. So it’s about time that all their hard work should be paid off! Why, you ask?

Because every virtual assistant’s motivation is one of the most critical aspects of business outsource VA’s, and it is even more important when you take into consideration that even though you do not physically see your remote worker every day, they will always feel motivated to time in and get to work. 

So how will you keep them motivated and engaged in their work?

Show your appreciation for your virtual assistant by giving them some perks! You can send them gift vouchers which they can use online to purchase something they like. You can also send them an actual gift for a more personal touch. These little things will make y...

Black Friday is going to look a little different this year; with the pandemic and all the other events in 2020, stores are migrating more of their sales online. Most of them have prepared for Black Friday as early as now - teasing customers with mind-blowing deals and packages!

That being said, Black Friday's the best day to shop for gifts, giveaways, and items for your family, friends, colleagues, and your boss. But it's also a great day to shop for your clients!

As entrepreneurs, one of the most notable gestures is giving back to your clients - whether it's a physical or virtual gift - gifts are a great way to further boost and maintain your good relationship with your clients. Keep in mind that the best deals won’t stay long, so it's a good idea to pay attention to your favorite stores and make a gameplan instead of diving in blindly at the last minute.

Giving personalized holiday cards for thanking your client is good, but if you want to build and nurture your relationship with ...