As the coronavirus pandemic strikes the business industries - conferences, business gatherings, and events were canceled and began targeting the social distance to limit the spread of the virus. Everything around us changed, socially, and economically.

This is why more entrepreneurs choose to work from home, and webinars are booming more in popularity (even though it was already fairly common before the pandemic). They're a powerful tool for showcasing thought leadership, and increasing brand visibility.

Thanks to technology, webinar meetings have evolved to become far more efficient than in-person meetings. 

Did you know that webinars seem to rank high on the must-have strategies for modern day marketing?

Here are a few key points on why investing time and resources into a webinar can be great for business:

• A webinar gives you the chance to demonstrate and showcase your brand and product to your targeted live audiences. You can easily engage them, gather their feedback, and ...

Nowadays, the compelling  business environment brings a lot of new challenges and exciting opportunities for entrepreneurs and in order to be relevant, successful and competitive in running any business, you should have a deep understanding about the importance of productivity, efficiency and innovation. 

One of the most exciting times for a small business is when they launch a new product or program.

A product launch is essentially a marketing strategy to showcase and promote their latest product, service, or program. You see it everywhere in social media - businesses will start with a tease, before they slowly announce the product, program, or service, bit by bit up until the launch date.

Some might think it's easy to market a product, but unlike big companies, small businesses rarely have unlimited time and capital for product/program development.

There's a lot of elements to a product launch, mind you - take for example a program launch.

Business owners have to do ensure that...

Ever since the pandemic has begun, work from home has been the new set up. and hiring virtual assistance has seen a large rise in popularity.

Virtual assistants offer a wide array of skills, and they can cater to your needs in ways office-based administrative assistants can’t. So it’s about time that all their hard work should be paid off! Why, you ask?

Because every virtual assistant’s motivation is one of the most critical aspects of business outsource VA’s, and it is even more important when you take into consideration that even though you do not physically see your remote worker every day, they will always feel motivated to time in and get to work. 

So how will you keep them motivated and engaged in their work?

Show your appreciation for your virtual assistant by giving them some perks! You can send them gift vouchers which they can use online to purchase something they like. You can also send them an actual gift for a more personal touch. These little things will make y...

Black Friday is going to look a little different this year; with the pandemic and all the other events in 2020, stores are migrating more of their sales online. Most of them have prepared for Black Friday as early as now - teasing customers with mind-blowing deals and packages!

That being said, Black Friday's the best day to shop for gifts, giveaways, and items for your family, friends, colleagues, and your boss. But it's also a great day to shop for your clients!

As entrepreneurs, one of the most notable gestures is giving back to your clients - whether it's a physical or virtual gift - gifts are a great way to further boost and maintain your good relationship with your clients. Keep in mind that the best deals won’t stay long, so it's a good idea to pay attention to your favorite stores and make a gameplan instead of diving in blindly at the last minute.

Giving personalized holiday cards for thanking your client is good, but if you want to build and nurture your relationship with ...

You don't need me to tell you that having a planner is so, so, so important in a small business! Whether that's a physical planner or a digital planner, both play an essential role in ensuring what choices you need to make for the growth of your business.

I personally love planning. I adore it. If I could do it all day, I would! Brainstorming and planning ahead makes me feel like anything I can think of is achievable and attainable.

Here are a few of my personal favorite planners, plus accessories, that you could try out!

PLANNERS

Agendio ⭐️⭐️⭐️⭐️⭐️⭐️

Agendio is my absolute favorite! It's highly-customizable and available in different sizes. Planners out there are usually built with custom-made templates, but Agendio prides itself on creating planners that are built just for you. You get to decide which tools and segments you want to be included in your planner, plus Agendio further personalizes these features to provide you with unique headings and task sections. Decide on whic...

I bet that at least a large percentage of you have already heard the term ‘Virtual Assistant’. You’ve probably seen them across your social media feed, and you might have friends or acquaintances who have used the term before. If you’re a business owner or entrepreneur, a virtual assistant can be a crucial asset to have in your business. How, you ask? Let’s dive in!

To keep it simple, a virtual assistant is almost everything you’d expect of a personal or executive assistant. They are people (not artificial-intelligence technology, mind you!), usually located anywhere in the world, coming from vastly different business backgrounds, who are equipped to handle almost anything you need! They provide help and support in doing tasks that they love doing. Another great advantage is that their rates vary based on the specialization or their expertise on the tasks you need!

The role of a VA is unique each and every time - there is no experience that is ever the same! Being a VA does not...